November 21, 2024

Prairie Farms makes a splash into single-serve iced coffee category

Prairie Farms is seeking to grow its presence in the ready-to-drink coffee category with the launch of two new 14-ounce single-serve options in Mocha and Caramel flavors.

EDWARDSVILLE, Ill. — With the rise in popularity of ready-to-drink coffee, Prairie Farms is expanding its presence in the category with two new single-serve options in Mocha and Caramel flavors.

The single-serve introduction was inspired by the success of the company’s iced coffee, which has been sold in half gallon cartons since 2013.

“Our award-winning, single-serve milk lineup has consistently positioned Prairie Farms as the market leader for many years. Now, our half-gallon iced coffee has paved a successful path for new single-serve iced coffee options, allowing us to serve more coffee lovers than ever before. It delights with every sip, and we’re proud to say it’s made with 100% real milk,” said Matt McClelland, CEO and executive vice president of Prairie Farms Dairy.

“Our farm families work hard to produce high quality milk, and we’re always looking to support their efforts with new value-added products. Iced coffee is our first new product launch in 2024, with many more to come throughout the year.”

Prairie Farms is seeking to grow its presence in the ready-to-drink coffee category with the launch of two new 14-ounce single-serve options in Mocha and Caramel flavors.

As a popular brand that consumers have known and loved since 1938, Prairie Farms Barista Style Iced Coffee in 14-ounce bottles is a convenient and affordable option for on-the-go consumers seeking an energy boost or a delightful drink.

The products will be available in thousands of convenience stores throughout America’s heartland and beyond, as well as a strong presence in grocery and mass merchandiser outlets.